Marketing & Social Media Manager at The Coffee House at West End

goal: Increase community interaction and engagement on Instagram; promote and showcase in-house events
result: organized and executed a content calendar to ensure consistent event promotion and community engagement; received positive feedback and testimonials from customers who attended in-house events and engaged with Instagram content

  • Brainstormed and proposed innovative ideas to increase company awareness and customer engagement

  • Maintained a content calendar to plan and organize posts in advance

  • Ensured that all social media content aligned with the coffee shop's branding guidelines, maintaining a consistent and cohesive online presence

  • Collaborated with other local shops and micro-influencers to promote the coffee shop through sponsored posts or partnerships

  • Took video and photo content of live events (i.e. Open Mic Nights, live concerts, private events, etc.)

  • Posted a minimum of 2-3x per week on the Instagram account and Instagram stories

  • Monitored the Instagram account daily, responding to comments, messages, and reviews promptly and professionally

Next
Next

CycleBar West U